The top places to shop for a mattress is out! Join us as we look into all the greatest places to shop for a mattress in Toronto so you can back to what's important... Sleeping!
Stop #1 - Dozy (290 Queen St W, Toronto)
If you’re looking for the gold standard of Toronto mattress shopping, Dozy is the place to start. While many brands have shifted toward mass-warehousing, Dozy remains a fiercely independent local manufacturer. Every mattress is made-to-order at their facility right here in the GTA, ensuring you receive a "fresh" bed rather than one that’s been compressed in a box for months. By selling factory-direct, they offer premium materials—like GOLS-certified Talalay latex and high-density cooling foams—at prices that traditional retailers simply can't match.
✅ 1-5 Day Free In-Home Delivery
✅ 125-Night Comfort Guarantee
✅ Local Toronto Showroom (Queen West staple)
✅ Customization Options (Adjustable firmness & custom sizes)
✅ 100% Canadian Made (Coils, foam, and assembly)
✅ Factory-Direct Pricing (Luxury quality without the markup)
Dozy covers the full spectrum, from the Osgoode ($499) for budget-conscious shoppers to their elite Rosedale and Forest Hill models. They specialize in hybrid technology, blending the structural support of double-tempered steel pocket coils with "cloud-like" pressure relief.
Stop #2 - Essentia (21 St Clair Ave E, Toronto)
For the luxury shopper or the health-conscious, Essentia offers what they call the world’s only natural memory foam mattress. This is the "boutique" stop on the list, focusing on performance sleep and allergy-friendly materials.
✅ GOLS and GOTS Certified Organic
✅ 20-Year Warranty
✅ World’s Only Organic Memory Foam (Vegan & Non-Toxic)
✅ Active Cooling Technology (Provable temperature drop)
✅ Midtown Toronto Showroom Experience
✅ Designed for Performance Recovery
Essentia mattresses are an investment, but they offer features you won't find anywhere else, such as foam made from hevea milk (rubber tree sap) rather than petroleum. Their mattresses are designed to stay cool and provide a "weightless" feel. If you have severe allergies or are looking for a high-performance recovery mattress, this Midtown destination is the place to go.
Stop #3(ish) - Sleep Country's "Bed-in-a-Box" Brands
To see the biggest names in the "mattress-in-a-box" world, you don't have to look far. Sleep Country Canada has strategically acquired the top disruptors in the industry, allowing you to test these formerly independent and online-only brands in person at their many Toronto locations.
The Breakdown:
-
Endy (Purchased November 2018): Canada’s most famous foam mattress. Known for its open-cell foam that doesn't change feel with the Canadian seasons. Great for a classic "medium-firm" feel.
-
Silk & Snow (Purchased January 2023): The eco-conscious choice. They use traceable materials like organic cotton and sustainable wool. Their "Organic" model is a favorite for those wanting a chemical-free sleep.
-
Casper Canada (Purchased April 2023): The original industry disruptor. Casper is famous for its "Zoned Support" technology, which provides firmer foam under your hips and softer foam under your shoulders to keep your spine aligned.
✅ Widest availability across Toronto
✅ Many Locations accross Toronto
✅ Reputable warranties and easy returns
✅ Variety of price points (Budget to Premium)
✅ Bedding and accessory bundles
Stop #4 - Sleep Factory (39 Orfus Rd Unit F, North York)
Sleep Factory has been an Ontario staple for over 45 years. This is your go-to for "factory-direct" value, offering high-quality Canadian-made mattresses without the middleman markup found in major department stores.
✅ 45+ Years in Business (Established 1978)
✅ Factory-Direct Value (Cutting out the middleman)
✅ 100-Night Sleep Guarantee
✅ SleepFactory Proprietary Brand
✅ Specializes in "Heavy Duty" & Orthopedic models
What makes Sleep Factory a local favorite is their longevity and focus on manufacturing. They offer everything from traditional pocket coils to advanced hybrids. Their North York location is part of the famous Orfus Road shopping district, making it a perfect stop for those hunting for a deal. They pride themselves on having options in stock and ready for fast delivery.
Stop #5 - Mattressville (1911 Dundas St E, Mississauga)
While technically just across the border in Mississauga, Mattressville is widely considered the best destination for GTA residents who want a "scientific" approach to buying a bed. They are famous for their non-commissioned environment and high-tech selection process.
✅ Pressure Mapping Technology (A scientific look at your spine)
✅ 90-Night Comfort Guarantee
✅ Price Match + 5% Guarantee (They will beat any local price)
✅ Massive Selection of Heritage Brands (Tempur-Pedic, Sealy, etc.)
✅ "Mattress Matchmaker" Selection Tool
Mattressville stands out because of their Pressure Mapping system, which analyzes your body's unique pressure distribution to identify the ideal mattress for your spine. If you are overwhelmed by choices and want data-backed recommendations rather than a sales pitch, this is the most "high-tech" stop on your list.
Final Thoughts: The Independent Advantage
While Toronto has no shortage of options, we’ve focused this list heavily on independent brands. There is definitely a time and place for the big-box experience—stores like Sleep Country are fantastic "discovery hubs" where you can lie on thirty different beds in one go to get a baseline for what you like.
However, there is a distinct advantage to going with the independents like Dozy or Sleep Factory. When you buy from a local manufacturer, you are typically getting a made-to-order product. Unlike corporate brands that might warehouse a compressed mattress in a box for months, independent factory-direct beds are built fresh, meaning the materials haven't been under stress before they even reach your bedroom.
Why go Independent?
-
Better Longevity: Local shops often use higher-density foams and higher-grade steel coils because they aren't trying to hit a massive corporate profit margin on every unit.
-
Direct Savings: By cutting out the "middleman" markups and expensive mall leases, these companies can put more of your money back into the quality of the mattress itself.
-
A Personal Touch: If you have a specific back issue or need a custom size for a unique bed frame, independent manufacturers can often tweak the build just for you—something a big-box store simply can't do.
Whether you're looking for the high-tech precision of Mattressville, the organic luxury of Essentia, or the local, fresh-from-the-factory quality of Dozy, Toronto’s independent mattress scene is where you’ll find the most value for your sleep.